Providing value-driven pharmaceuticals in healthcare

Day One Wednesday 5th October 2011

Day One Wednesday 5th October 2011
8am

Registration & refreshments

8.45am

Opening remarks from the chair

Principal, Author, The Price of Global Health, ZS Associates
 

THE US HEALTHCARE SYSTEM AND IT'S IMPACT ON MARKET ACCESS

9am

Healthcare funding: free market or Government crackdown?

  • The case for government interference (or not?)
  • What has been the experience globally?
  • What is appropriate and likely for the US?
  • Is the drug industry ready for tomorrow's needs?
Principal, Author, The Price of Global Health, ZS Associates
9.30am

Panel Discussion: US Healthcare policy reform – Its impact on market access and patient coverage

  • Updates on implementations
Director, Health Policy and Reimbursement, J&J
President, Healthcare Leadership Council
10.10am

The impact of the Independent Payment Advisory Board (IPAB) on market access and healthcare coverage

  • How will a spending budget system affect pharma?
EVP, PhRMA
10.30am

Speed networking and morning refreshments

11am

Panel session: Strategies for managing growing Medicaid populations

  • Implications for the industry – including the need for chronic diseases treatments
  • Adoption of quality measures and health information technology (HIT) innovations
Health Policy Advisor, Majority Staff/ Senator Max Baucus (D-Mont.), Senate Finance Committee
Executive Director, MHPA
Director, Health Policy and Reimbursement, J&J
11.30am

State view on Health Reform’s Medicaid objectives

  • Medicaid and state budgets – the role of state insurance commissioners
  • Remembering that Medicaid is a state-run program and how cost control will be handled by state legislatures
Senior Vice President, State Program Development, UnitedHealth Group Company
 

COMPARATIVE EFFECTIVENESS RESEARCH IN PRACTICE AND ITS IMPACT ON MARKET ACCESS

12pm

Evidence generation for Market Access

VP & Head of Health Economics and Outcome Research, Novartis
12.20pm

Keynote session: Comparative Effectiveness Research: updates from the NIH Current thoughts and directions in NIH-funded CER

  • NIH perspectives on PCORI’s activities
Director, Division of Cardiovascular Sciences, NIH
12.40pm

Use of CER by decision makers

  • What are the implications of US healthcare reform and the Patient-Centered Outcomes Research Institute for the CER?
Senior Director, Reimbursement & Regulatory Affairs, Pfizer
1.10pm

Lunch

 

MEDICARE & REIMBURSEMENT INNVOVATION

2.10pm

Cost savings in Medicare and its impact on market access

  • Changing payment models and national health coverage; reimbursement for Medicare Part B products
  • Medicare advantage and part D prescription drug programs update

Panelists to be confirmed

2.40pm

Reimbursable innovation

  • Synchronizing regulatory, clinical & commercial strategies during product development to address the needs of stakeholers to achieve efficiency in the post-marketing setting
Vice President & General Manager, Reimbursement and Market Access, PAREXEL Consulting
 

RISK ADJUSTMENT AND THE PHARMA INDUSTRY

3pm

The importance of risk adjustment with healthcare reform

  • Risk adjustment lessons learned from early state adopters
  • Risk adjustment as part of a program to drive better quality care for Medicaid beneficiaries
Senior Vice President, State Program Development, UnitedHealth Group Company
3.20pm

Afternoon refreshments

3.50pm

Using real-world data in the decision-making of WellPoint formulary

  • Building the outcomes-based formulary
  • Facilitating the collaboration of the manufacturer, health plan and outcomes research organisation
›  Gregory Daniel,
VP Government & Academic Research, HealthCore
 

ADAPTING TO THE CHANGING ENVIRONMENT OF REIMBURSEMENT

4.10pm

Panel Session: Personalized medicine: factors influencing reimbursement

  • Coverage of predictive diagnostics and targeted treatments
  • Shifting focus from short-term healthcare to long-term outcomes
Senior Director, Personalized Medicine, Medco
4.40pm

Panel session: Reimbursement strategies for chronic diseases

  • Assessment of chronic diseases therapies vs. other areas
  • Price examples of products for chronic diseases

Panelists to be confirmed

Head, Multiple Sclerosis, Neuroscience, Psychiatry, Novartis
5.10pm

Closing remarks from the chair

5.50pm

Networking drinks reception

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Session Facilitator
ZS Associates Inc at Market Access World USA 2011
Presentation sponsor
Bridgehead International Ltd at Market Access World USA 2011
Presentation sponsor
PAREXEL International at Market Access World USA 2011
Presentation sponsor
GalbraithWight at Market Access World USA 2011
sponsors list

Market Access World USA 2011 is a multi-faceted event

  • A two day conference
  • A showcase
  • Case studies by industry professionals
  • Speed networking
  • Interactive panel discussions
  • Roundtable brainstorms
  • Live debates

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  • Pharma Pricing & Market Access Outlook Europe 2011 
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