First in class digital marketing strategies for pharmaceutical products
Strategic digital marketing conference for the pharmaceutical industry
This conference will discuss the challenges and strategies used to enhance online communication, customer relationship, strengthen brand awareness and improve profitability in digital marketing.
In 2011 our key speakers included:
-Andrew Widger, Director Media Relations, Pfizer
-Dr Hamzah Baig, Senior Medical Advisor, Digital Commerce, GlaxoSmithKline
-Len Starnes, Head, Digital Marketing & Sales, General Medicine, Bayer Schering
-Emily Baier, Manager, Public Relations, Boehringer Ingelheim
-Dr Titus Gylvin, Sr. International Medical Leader, Roche
Check out the highlights of the 2011 event
Come to Digipharm Europe to learn
- How to cope with regulatory & compliance issues for online communication
- How to create brand awareness with search engine marketing
- How to incorporate digital in your organisation
- How to use social media sites and platforms
- How to monitor / quantify social media activity and effectiveness
- Effective eCustomer relationship management
- How to measure your campaign ROI
Who should attend
- Head of Marketing
- Head of eMarketing
- Head of Multi channel marketing
- Head of Product Development
- Head of Sales force effectiveness
- PR & Communications
- Head of eBusiness
- Head of Digital Marketing
- Head of Compliance
World class solution providers attend to
- Position their products and services in front of decision makers from major pharma and biotech companies
- Meet and do business with senior marketing execs within the pharmaceutical community
- Position themselves as a thought leader
- Generate leads and new business
Who should sponsor
- Data Providers
- Medical Journals
- Search Engine Providers
- Networking Sites
- Software
- IT Solutions
- CRMs
- Communications & PR Companies
- Consultants
